Cookie Policy

Last Updated: January 24, 2026

This Cookie Policy explains how TantranZm Technologies uses cookies and similar tracking technologies on our website.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and deliver information to website owners.

Cookies can be "persistent" (remaining on your device until deleted or expired) or "session" cookies (deleted when you close your browser). They can also be "first-party" (set by the website you're visiting) or "third-party" (set by external services like analytics or advertising platforms).

2. Why We Use Cookies

TantranZm uses cookies and similar technologies for several important purposes:

  • Essential Functionality: To enable core website features like navigation, access to secure areas, and form submission
  • Performance and Analytics: To understand how visitors use our website, which pages are most popular, and identify areas for improvement
  • User Experience: To remember your preferences, language settings, and previously entered information
  • Security: To detect and prevent fraudulent activity, protect against spam, and secure user accounts
  • Marketing: To deliver relevant content and measure the effectiveness of our advertising campaigns

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic features like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

Examples:

  • Session cookies: Maintain your session as you navigate through pages
  • Security cookies: Authenticate users and prevent fraudulent use of login credentials
  • Load balancing cookies: Distribute traffic across our servers for optimal performance

Consent Required: No (these are essential for website operation)

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve the website's functionality and user experience.

Services We Use:

  • Google Analytics: Tracks website traffic, user behavior, and conversion metrics
    Cookies: _ga, _gid, _gat
  • Hotjar / Microsoft Clarity: Records user sessions to analyze behavior patterns
    Used for heatmaps and session replay (anonymized)

Data Collected: Page views, time on site, bounce rate, referral sources, device information

Consent Required: Yes (under DPDPA 2023)

3.3 Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences, language choice, and previously entered form data.

Examples:

  • Language preference: Remembers your chosen language
  • Theme preference: Stores dark/light mode selection
  • Form auto-fill: Remembers previously entered information for convenience
  • Video player settings: Remembers volume and playback preferences

Consent Required: Yes (optional for enhanced experience)

3.4 Marketing and Targeting Cookies

These cookies track your browsing activity across different websites to build a profile of your interests and show you relevant advertisements. They also help us measure the effectiveness of our marketing campaigns.

Third-Party Services:

  • LinkedIn Insight Tag: Tracks conversions from LinkedIn ads and enables retargeting
    Used for B2B marketing campaigns
  • Facebook Pixel: Tracks website visitors for Facebook/Meta advertising
    Enables custom audience creation and conversion tracking
  • Google Ads: Tracks ad performance and enables remarketing campaigns
    Cookies: _gcl_*, conversion tracking cookies

Consent Required: Yes (explicit consent required under DPDPA 2023)

4. Third-Party Cookies and Services

Some cookies on our website are set by third-party services. These external providers have their own privacy policies and cookie practices:

Service ProviderPurposePrivacy Policy
Google AnalyticsWebsite analytics and performance trackingGoogle Privacy Policy
LinkedInB2B marketing, conversion tracking, retargetingLinkedIn Privacy Policy
Meta (Facebook)Social media integration, advertising, analyticsMeta Privacy Policy
Google AdsAdvertising, remarketing, conversion measurementGoogle Ads Policy

5. How to Manage and Control Cookies

You have several options to manage or disable cookies:

5.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • Block all cookies
  • Block third-party cookies only
  • Delete cookies after each session
  • Set exceptions for specific websites

Browser-Specific Instructions:

5.2 Opt-Out Tools

You can opt out of specific tracking services:

5.3 Do Not Track (DNT)

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you don't want your online activity tracked. Currently, there is no universal standard for how websites should respond to DNT signals. We respect browser settings and will adjust our tracking accordingly where technically feasible.

Important Note: Blocking or disabling cookies may affect the functionality of our website. Some features may not work properly, and you may need to manually enter information that would otherwise be remembered.

6. Cookie Consent and Your Choices

In compliance with the Digital Personal Data Protection Act (DPDPA) 2023 and international privacy regulations:

  • We will ask for your consent before placing non-essential cookies on your device
  • You can withdraw your consent at any time through our cookie preference center or browser settings
  • Withdrawing consent will not affect the lawfulness of processing based on consent before withdrawal
  • Essential cookies required for website functionality do not require consent

When you first visit our website, you will see a cookie consent banner allowing you to accept or reject non-essential cookies. You can modify your preferences at any time.

7. How Long Do Cookies Last?

The duration cookies remain on your device varies:

Session Cookies

Temporary cookies that are deleted when you close your browser (typically last a few hours)

Persistent Cookies

Remain on your device for a set period or until manually deleted:

  • Analytics cookies: Up to 24 months
  • Functional cookies: Up to 12 months
  • Marketing cookies: Up to 13 months (as per Google/Meta standards)

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational needs. Any changes will be posted on this page with an updated "Last Updated" date.

We encourage you to review this policy periodically to stay informed about how we use cookies. Your continued use of our website after changes are posted constitutes acceptance of the updated Cookie Policy.

9. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

TantranZm Technologies Private Limited

Data Privacy Officer

602 6th Floor SSR Corporate Park

Faridabad 121003, Haryana, India

Email: privacy@tantranzmtechnology.com

Phone: +91 (742) 898 0664

Related Policies

For more information about how we handle your personal data, please review: